Wednesday, May 30, 2012

Allstate Installs Permanent Warning Signs to Promote Motorcycle Safety at Dangerous Intersections in Dallas


Allstate Insurance installs "Watch For Motorcycles" signs
These signs will be permanently installed today in Grand Prairie, Texas at the corner of E. Main St. and 14th St.
DALLAS – In an effort to help standardize warning signs for motorcycle safety and help reduce the number of motorcycle crashes at intersections involving other vehicles, Allstate Insurance Company announced earlier this month plans to permanently install motorcycle warning signs in more than 30 U.S. cities this year. Currently, there is no standard sign for motorcycle awareness.

The yellow, diamond shaped warning sign was created following two years of development, which included 140 temporary installations in various U.S. cities between 2010 and 2011.  The signs were designed to establish a standardized warning device that can be used by any local or state agency and would be recognizable to riders and motorists across the country.  Simply reading, “Watch for Motorcycles,” the sign was developed by Allstate as part of its “Once is Never Enough” (ONE) program – an awareness campaign that encourages people to look twice for motorcycles at intersections – and are being donated and installed  in Dallas to help prevent motorcycle crashes in the future.

According to the Texas Department of Transportation (TxDOT), there were 569 crashes involving a motorcyclist in Dallas County in 2010, and of those crashes, 35 percent occurred at intersections.

According to the National Highway Traffic Safety Administration, 46 percent of all multi-vehicle crashes occur at intersections, oftentimes as a result of a vehicle turning left, impeding the motorcyclist’s right-of-way.

[If you've been involved in a motorcycle accident, contact Texas Biker Lawyer]

“It’s for all of us who share the road to remember to always look twice at intersections, especially on our crowded roads,” said Dusty Wallace, Allstate Agent.  “The addition of these motorcycle warning signs will be a great reminder to help keep everyone safe.”

Through its ONE program, Allstate works with local traffic authorities – like TxDOT – to identify dangerous intersections for riders and then donates and installs warning signs at the determined locations to increase awareness of motorcycles.

The signs will be permanently installed today in Grand Prairie, Texas at the corner of E. Main St. and 14th St.  Additional signs will be installed in Dallas during the coming weeks.

In honor of National Motorcycle Safety Awareness Month, Allstate is also encouraging people throughout the month of May to take the ONE Pledge – committing to look twice for motorcycles at intersections – and share with at least ONE other person to spread the message. For every pledge shared, Allstate will donate ONE dollar toward the creation and installation of more “Watch for Motorcycles” signs at dangerous intersections across the country. To take the ONE Pledge and help make our roads a safer place to ride, visit Facebook.com/AllstateMotorcycle.

Now in its fourth year, Allstate’s ONE program has evolved from general motorcycle awareness education, to installing temporary warning signs at dangerous intersections in more than 30 cities over the past two years, to the permanent installations of the new warning signs promoting motorcycle safety.

*The Fatality Analysis Reporting System shows 46 percent of all multi-vehicle motorcycle fatalities (5,746 out of 12,571 fatalities from 2006-2010) occurred at intersections.


***FACT SHEET***
Dallas County Crash Statistics
Provided by Texas Department of Transportation (TxDOT)

  • According to TxDOT, there were 569 motorcycle crashes documented in Dallas County in 2010
  • Of the documented crashes, 33 resulted in a fatality (6 percent)
  • In nearly two-thirds of the motorcycle crashes, another vehicle was involved (362 out of 569)
  • According to national figures from the Fatality Analysis Reporting System (FARS) Encyclopedia, 54 percent of fatal motorcycle crashes were multi-vehicle crashes
  • Thirty-five percent of all motorcycle crashes occurred at intersections (199 of 569)
  • The goal of Once is Never Enough (ONE) is to prevent motorcycle collisions with other vehicles at intersections
  • In 2010, more than half of the Dallas County motorcycle crashes (312 of 569) took place in Dallas, and 10 percent (56 of 569) occurred in Irving
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(Allstate Press Release, Beaman & Taylor,  May 29, 2012)


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